INTA 2020: WIPO’s Daren Tang calls for need to ‘normalise IP’

INTA CEO praises organisation’s efforts to take event virtual during opening ceremony; WIPO DG calls for more ‘holistic’ discussions around IP

Ben Wodecki

Despite this year’s International Trademark Association's (INTA) annual meeting being moved twice before going virtual, the association’s CEO told over 3,300 attendees that not celebrating its annual meeting “has not been an option”.