The competitive risks of digitalisation

Carriers and alliances are increasingly turning to data and analytic software to obtain a competitive advantage. But there is a risk that in doing so they could skew the market and risk breaching competition laws, writes Lloyd’s List’s James Baker

The ever-increasing use of “big data” and business intelligence and analytics (BI&A) systems is changing the shape of container shipping but could yet pose a threat to fair competition and destabilise the market.