Customer retention and outsourcing on a Europe-wide scale

Ian Makepeace, Vice President Sales, Pitney Bowes Management Services, considers the key issues for insurance firms contemplating a pan-European outsourcing strategy.

Customer retention and outsourcing on a Europe-wide scale

Outsourcing offers economies and quality advantages made possible through the expertise and scale of the outsource provider. Not surprisingly, many insurance firms wish to extend these outsourcing advantages across Europe through a single contractual agreement. Yet legislative and cultural differences have raised obstacles to this desire to coherently outsource.